ATCA Calls Out the Tobacco Industry for Tobacco Promotion in the Metaverse
The African Tobacco Control Alliance (ATCA) is raising urgent concerns over the tobacco industry’s latest tactics… this time in the metaverse. A recent Guardian investigation has revealed how smoking avatars and branded content are being used to glamorize tobacco use in virtual environments, many of which are frequented by young users and lack adequate...
From Dependency to Self-sufficiency: Senegal’s New Tobacco Tax Policy is a Wake-Up Call for Africa
For immediate release Statement from Mrs. Kouami Kossiwa, Interim Executive Secretary of the African Tobacco Control Alliance (ATCA) " From Dependency to Self-sufficiency: Senegal’s New Tobacco Tax Policy is a Wake-Up Call for Africa" Lomé, 04 August 2025 The African Tobacco Control Alliance (ATCA) commends the Government of Senegal for its bold and visionary decision to raise taxes...
We Must Protect Children from Tobacco Industry Manipulation in the Metaverse: A Global Call to Action
For immediate release Statement from Mrs. Kouami Kossiwa, Interim Executive Secretary of the African Tobacco Control Alliance (ATCA) "We Must Protect Children from Tobacco Industry Manipulation in the Metaverse: A Global Call to Action" Lomé, 25 July 2025 The African Tobacco Control Alliance expresses deep concern over recent revelations regarding tobacco industry activities in virtual environments, as highlighted...
Kenya : Government suspends tobacco licences in crackdown on youth nicotine use
Kenya has suspended all licences for the manufacture, importation, sale and promotion of nicotine products, ordering vendors to reapply within 21 days under stricter conditions. Health Cabinet Secretary Aden Duale announced the directive during World No Tobacco Day on May 31, as 5.5 tonnes of seized tobacco-related products were destroyed at Moi Teaching and Referral Hospital in...
Ghana: No Tobacco Day – MP urges ban on flavoured tobacco products
The Member of Parliament (MP) for North Dayi, Joycelyn Quashie, has called for a total ban on flavoured tobacco and nicotine products as part of efforts to protect the youth by shielding them from targeted marketing tactics employed by the tobacco industry. She explained that the tobacco industry, facing declining numbers in traditional markets, had...
Ghana: Beware of tobacco industry manipulators; devise strategies to protect the youth — North Dayi MP to gov’t
The Member of Parliament for the North Dayi Constituency, Hon. Joycelyn Quashie, has called on the Government of Ghana to take decisive action by developing policies and strategies aimed at shielding citizens from the deceptive practices of the tobacco industry. She urged the nation to position itself among countries that resist industry manipulation and...
World No Tobacco Day 2025
PRESS RELEASE Lomé, 31 May 2025 On the occasion of World No Tobacco Day 2025, the Africa Tobacco Control Alliance (ATCA) joins the international community in denouncing the increasingly aggressive tactics of the tobacco and nicotine industry. This year’s theme, "Unmasking the appeal: Exposing industry tactics on tobacco and nicotine products", sheds light on the deceptive strategies...
World No Tobacco Day 2025: Unmasking the Tobacco Industry’s Seduction Tactics
Lomé, 31 May 2025 On the occasion of World No Tobacco Day 2025, the Africa Tobacco Control Alliance (ATCA) joins the international community in denouncing the increasingly aggressive tactics of the tobacco and nicotine industry, under the theme: "Unmasking the appeal: Exposing industry tactics on tobacco and nicotine products". This year’s theme sheds light on the deceptive...
